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Why Halal Awareness Matters in Supporting Sustainable Halal Cosmetics?


 
Dublin Core PKP Metadata Items Metadata for this Document
 
1. Title Title of document Why Halal Awareness Matters in Supporting Sustainable Halal Cosmetics?
 
2. Creator Author's name, affiliation, country Binti Nur Asiyah; UIN Sayyid Ali Rahmatullah Tulungagung; Indonesia
 
2. Creator Author's name, affiliation, country Muhamad Aqim Adlan; UIN Sayyid Ali Rahmatullah Tulungagung; Indonesia
 
2. Creator Author's name, affiliation, country Mashudi Mashudi; UIN Sayyid Ali Rahmatullah Tulungagung; Indonesia
 
2. Creator Author's name, affiliation, country Qomarul Huda; UIN Sayyid Ali Rahmatullah Tulungagung; Indonesia
 
2. Creator Author's name, affiliation, country Muhammad Syahrul Hidayat; Universitas Islam Darul Ulum Lamongan; Indonesia
 
2. Creator Author's name, affiliation, country Moh. H. Holle; IAIN Ambon; Indonesia
 
2. Creator Author's name, affiliation, country Amin Wahyudi; IAIN Ponorogo; Indonesia
 
2. Creator Author's name, affiliation, country Karunia Kinanti; UIN Sayyid Ali Rahmatullah Tulungagung; Indonesia
 
3. Subject Discipline(s)
 
3. Subject Keyword(s) Halal Sustainable Industry; Halal Products; Purchasing Decisions; Product Knowledge; Religiosity; Halal Awareness
 
4. Description Abstract This study aims to analyze the role of awareness of halal products as a factor influencing consumer decisions to buy halal products, in order to support the sustainability of the halal cosmetics industry, especially the Wardah brand. The halal industry not only sells value branding but also ensures the availability of a sustainable supply of halal products. This paper was studied using a quantitative approach, with a causal associative method. Data analysis techniques include validity, reliability, classical assumption tests, and hypothesis testing using multiple regression and path analysis. The research results show that product knowledge and religiosity positively affect halal product purchases; product knowledge alone has no significant impact. Religiosity negatively affects purchasing decisions; product knowledge boosts halal awareness; religiosity negatively impacts halal awareness. Simultaneously, product knowledge, religiosity, and halal awareness significantly influence purchases; product knowledge has a positive but insignificant effect on purchases via halal awareness, and religiosity significantly negatively affects purchases through halal awareness. The halal industry should focus on enhancing consumer halal awareness to influence purchasing decisions among Muslims and non-Muslims, aiming to improve supply chain productivity for sustainability
 
5. Publisher Organizing agency, location Fakultas Ekonomi, UIN Maliki Malang
 
6. Contributor Sponsor(s)
 
7. Date (YYYY-MM-DD) 2025-04-30
 
8. Type Status & genre Peer-reviewed Article
 
8. Type Type
 
9. Format File format PDF
 
10. Identifier Uniform Resource Identifier https://ejournal.uin-malang.ac.id/index.php/ekonomi/article/view/32588
 
10. Identifier Digital Object Identifier (DOI) https://doi.org/10.18860/iq.v21i1.32588
 
11. Source Title; vol., no. (year) IQTISHODUNA; IQTISHODUNA (Vol. 21, No. 1, 2025)
 
12. Language English=en en
 
13. Relation Supp. Files
 
14. Coverage Geo-spatial location, chronological period, research sample (gender, age, etc.)
 
15. Rights Copyright and permissions Copyright (c) 2025 Binti Nur Asiyah, Muhamad Aqim Adlan, Mashudi, Qomarul Huda, Muhammad Syahrul Hidayat, Moh. H. Holle, Amin Wahyudi, Karunia Kinanti
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