Vol 8, No 3 (2024)

Table of Contents

Articles

Entrepreneurial Orientation and Innovation Ability on MsMEs Performance: The Moderator Role of Social Network Ties
Dikka Abdillah Rizqia Putra Munif, Anjar Priyono
DOI: 10.18860/mec-j.v8i3.29135 | Views: 154 | Downloads: 49
PDF
247-264
The Influence of Price Value, E-WOM, Subjective Norm, Perceived Behavior Control on Online Purchase Intentions through Attitude
Lily Purwianti, Jason Jason, Edy Yulianto
DOI: 10.18860/mec-j.v8i3.28891 | Views: 164 | Downloads: 69
PDF
265-284
The Role of Enterprise Agility in Mediating Digitalization Capabilities Towards Superior Performance of MSMEs
Muzzamil Putra Purnama, Dessy Isfianadewi
DOI: 10.18860/mec-j.v8i3.29235 | Views: 115 | Downloads: 47
PDF
285-304
The Role of Brand Image Mediation in the Influence of Electronic Word of Mouth on Purchase Intention
Rifki Warri Zain, Amelinda Vania
DOI: 10.18860/mec-j.v8i3.24596 | Views: 118 | Downloads: 40
PDF
305-320
The Effect of Brand Experience on Brand Engagement and Brand Equity Mediated by Brand Love Apple Users
Siti Fatimah Syamsuddin, Hanifa Nur Fadhilla
DOI: 10.18860/mec-j.v8i3.29527 | Views: 173 | Downloads: 48
PDF
321-338
Building the Competitive Advantage MSMEs in the Digital Era: The Role of Digital Ecosystem and Pentahelix Synergy
Mulyaningtyas Mulyaningtyas, Ditya Wardana
DOI: 10.18860/mec-j.v8i3.28917 | Views: 116 | Downloads: 37
PDF
339-350
Optimizing Digital Financial Inclusion to Achieve SDGs through Accelerating Womenpreneurs as Economic Empowerment
Elliv Hidayatul Lailiyah, Mega Barokatul Fajri
DOI: 10.18860/mec-j.v8i3.29289 | Views: 117 | Downloads: 38
PDF
351-362