Author Details

Marsasi, Endy Gunanto, Universitas Islam Indonesia, Indonesia

  • Vol 8, No 1 (2024) - Articles
    The RoIe of Corporate SociaI ResponsibiIity and Perceived Risk on Brand LoyaIty Based on Cognitive MotivationaI ReIationaI Theory
    Abstract  PDF
  • Vol 9, No 2 (2025) - Articles
    Integrating Trust and Engagement to Improve Customer Experience: Advancing Trust Commitment within the Context of Chatbot Industry
    Abstract  PDF