Vol 7, No 1 (2023)

Table of Contents

Articles

Fast Food Industry: Brand Association and Perceived Quality Influence on Purchase Intention of Millennial Consumers
Clarissa Reyes Magbanua, Trixine Marie Gatdula Olfato, Anne Cheri Marie Nocon Redota, Antonio Jr. Etrata
DOI: 10.18860/mec-j.v7i1.19787 | Views: 1866 | Downloads: 674
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1-20
What Factors Affect Hedging? Empirical Evidance from Indonesia
Mega Barokatul Fajri, Guruh Marhaenis Handoko Putro, Jennifer Farihatul Bait, Ira Megasyara
DOI: 10.18860/mec-j.v7i1.19277 | Views: 442 | Downloads: 271
PDF
21-42
Driving Forces: Generational Differences on the Purchasing Behavior of Investment Assets among Gen Y and Gen Z
Karl Nikolai Quetua, Maria Clarizze Jade Juan, Gheena Rhae Mariah Katipunan, Clyde Marcus Velasco, Antonio Jr. Etrata
DOI: 10.18860/mec-j.v7i1.19272 | Views: 906 | Downloads: 404
PDF
43-62
The Effect of Credit Risk, Liquidity Risk and Operational Risk to Profitability in Conventional Banks Listed on Indonesia Stock Exchange Period 2019-2021
Endang Sri Apriani, Silvie Eka Putri, Ramli Ramli
DOI: 10.18860/mec-j.v7i1.20512 | Views: 364 | Downloads: 215
PDF
63-76
The Influence of Price Fairness, Promotion, and Perceived Ease of Use on the Repurchase Intention
Assyifa Nur Amanda Putri, Innocentius Bernarto
DOI: 10.18860/mec-j.v7i1.19585 | Views: 662 | Downloads: 369
PDF
77-90
The Effect of Capital Structure and Profitability on the Value of Pharmaceutical Companies Listed on the Indonesia Stock Exchange
Fenty Fauziah, Tri Munawwaroh, Nita Rislawati
DOI: 10.18860/mec-j.v7i1.17809 | Views: 367 | Downloads: 222
PDF
91-100
SWOT Analysis: Strategies for Supporting the Economy of Kediri Post-Covid-19 Pandemic
Naning Fatmawatie
DOI: 10.18860/mec-j.v7i1.17863 | Views: 275 | Downloads: 221
PDF
101-112
Hedonis Lifestyle on Impulse Buying Behavior Monzer Kahf Islamic Consumption Perspective
Sulistyowati Sulistyowati, Alvy Zainuna
DOI: 10.18860/mec-j.v7i1.19779 | Views: 603 | Downloads: 330
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113-126