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Vol 10, No 1 (2026) Brand Image as a Mediator of the Effect of Product Quality and Social Media Marketing on Consumer Purchasing Decisions in Endek MSMEs Abstract
Komang Adi Gunawan, Ni Luh Wayan Sayang Telagawathi, Ni Made Ary Widiastini
 
Vol 9, No 1 (2025) Optimizing Digital Marketing Strategy for Small and Medium Enterprises in North Sulawesi Abstract  PDF
Maya Munaiseche, Nancy Henrietta Jessamine Mandey, Betsy Rooroh, Venny Ponggawa, Edwin Lumunon
 
Vol 6, No 1 (2022) The Effects of Social Media Tools Towards Online Retail Businesses in the Consumer Electronics Industry Abstract  PDF
Dave Matthew V Pre, Julio Miguel C Tolentino, Karlo Alexis B Varuqez, Antonio E. Etrata
 
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